2021 – 2022 we worked with the Boys & Girls Clubs on Southeastern, Michigan / BGCSM as their Executive Creative Director. The task was to re-imagine how exciting the Boys & Girls Clubs environments and brand messaging could be. In the past economics made those things an afterthought but now due to technology and working with local vendors that are resourceful, we were able to create some amazing environments.
Interior Wall mural designs for the Dauch Club entry way. All of the young models used are Boys & Girls Clubs Members.
We executed a beautiful and powerful photoshoot with the female board members for International Women's Day to highlight them collectively and individually for their impactful contributions in the Detroit community. We wanted the shoot to feel like a wonderful brunch with friends instead of your normal corporate headshots. The photographer Darren Clark did an excellent job capturing these ladies and you can see more of his work here.
The Boys & Girls Clubs along with the Detroit Lions host the Ford Field Takeover at Ford Field Stadium annually. It's a day of corporate co-ed flag football games and also youth tackle and girls flag football. We created the logo branding and all of the digital and environmental design for the event.